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    purple

    enhance cool tones for light hair

    shop all ghost™ hydrate curl glossy volume bonding purple dry shampoo treatments stylers
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    4 items
    purple shampoo
    purple shampoo

    a shampoo to enhance cool tones

    Regular price
    $22
    Regular price
    purple mask
    purple mask

    a rich mask to enhance cool tones

    Regular price
    $22
    Regular price
    purple leave-in mist
    purple leave-in mist

    a leave-in mist that enhances cool tones

    Regular price
    $11
    Regular price
    $22

    free deluxe frizz defense sample on all orders

    blondes, let’s bond! bundle
    blondes, let’s bond! bundle

    blonde-enhancing go-tos

    Regular price
    $43
    Regular price
    $54

    purple

    Verb® Purple Collection enhances cool tones and reduces brassiness for blonde, silver and grey hair tones.