purple shampoo
Brighten up, tone up. Formulated with pro-grade violet pigment and açaí extract, Purple Shampoo is designed to cleanse and brighten while toning brassy yellow hues in blonde, grey and silver hair.
Reduces brassiness by 24% after just one use*
*on average, in a third party lab setting on 10 tresses after one use of Purple Shampoo alone.
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Reduces brassiness by 24% after just one use*
*on average, in a third party lab setting on 10 tresses after one use of Purple Shampoo alone.
more details

the results






how to use
Application: Massage Purple Shampoo into wet hair, lather well and rinse.
Follow with Verb® Purple Mask. Use once a week or as needed.
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Who’s It For
How to use
Tips & Tricks
What It Does
Only Good Stuff
Key Ingredients
Ingredients
Who’s It For
How to use
Tips & Tricks
What It Does
Only Good Stuff
Key Ingredients
Ingredients
