The secret is finally out!

Calling all curls….we’ve been keeping a big secret. The full Verb Curl collection is launching on October 8th. It’s been (quite literally) years in the making and we can’t wait to share the Curl Shampoo, Curl Conditioner and Curl Leave-In with all of our Curl Cream lovers out there! 

Can’t wait to get your hands on the collection? You can preorder the entire curl line right now to be the first to snag each product (bonus! preorders come with a new “only good stuff” tote too)! Not quite ready to commit? Join the waitlist and be the first to know when the collection officially drops on the site. 

While you wait for the collection, get to know the real girls and guys that have been a part of the testing process, have used the full collection already or as we like to call them, our Curl crushes:


Nicole 

  • Name / handle: Nicole Tirado/ @nicoleanntiradoo
  • Location: Philadelphia
  • What your zodiac sign? Pisces 
  • How would your BFF describe you in 3 words? Funny, Creative, Quirky
  • What's your day job? Local Account Executive for Univision the Spanish Language Broadcast Station
  • Curl Type: 3B
  • Celeb curl icon: @curlswithcoral and @talaothman 
  • Pro-tip for taking care of your curl type: Stay free of heat or if you use heat use protective sprays and be gentle, frequent trims are a MUST and deep conditioning. 
  • Fave Verb Curl product: The curl styling cream – works amazingly combined with the curl leave-in conditioner
  • Advice to your 15-year-old self about taking care of your curls: OMG – at 15 I wasn't even leaving my hair natural. I felt so ugly in my natural hair that I learned how to blow dry my own hair and did so faithfully. I was in high school and people would see me with straight hair more than curly on any given day. My advice to my younger self would be YOU ARE BEAUTIFUL. YOUR CURLS ARE BEAUTIFUL. Love yourself little one and embrace those locks you were blessed with!
  • Your go-to style when you're in a hurry: Definitely a messy high bun or what I call the ballet low bun. The high messy bun, I simply gather all my hair and put my head down to make sure I have every curl and I twist to form a bun and use a velvet scrunchie almost always and just place it so that it's not tight. For the ballet low bun, I add some oil, verb oil works and brush my curls back. I usually do the low ballet bun when my hair is dirty so by then with protective styling my curls are able to be brushed. I put all my hair back and form a bun while also simply placing a velvet scrunchie so that it's not tight. I love using velvet scrunchies and colors that pop :)
  • Your go-to style for an event: My go-to style is using a clip that is the same color of my hair to clip up the small crown layer in front of my hair, where it almost looks like a waterfall of curls. I'm doing a hair tutorial on this soon!

Jadah

  • Name / handle: Jadah/ @jadah_rae
  • Location: New Jersey
  • What your zodiac sign? Sagittarius 
  • How would your bff describe you in 3 words? Fun, strong-minded, thoughtful. 
  • What's your day job? Dance Instructor
  • Curl Type: 4b
  • Celeb curl icon: Yara Shahidi is everything, there’s nothing her curls can’t do! 
  • Pro-tip for taking care of your curl type: Moisture, moisture, moisture! Oh, and a satin bonnet at night will change your life. You’re welcome.
  • Fave Verb Curl product: Leave-in mist! It smells so good, and it's not heavy on the hair. 
  • Advice to your 15-year-old self about taking care of your curls: Don’t you dare use “a dime size” of conditioner. Break the rules! There's no such thing as too much moisture. 
  • Your go-to style when you're in a hurry: Pineapple bun. I just spritz some water and leave-in conditioner to refresh and soften my curls. Then I just gather all the hair in a really high ponytail. I use some pomade to slick the edges down. Lastly, I pick the curls out to make it huge and more “pineapple-ish” and Wallah! 
  • Your go-to style for an event: Half up, half down. I start by horizontally sectioning the hair in half. I gather the top half in a ponytail and apply some hair polish and a little pomade to make the edges nice and neat. Then I fluff the top and bottom halves out with a pick for a fuller look.

Bri

  • Name / handle: Bri / @frizzybri
  • Location: Nashville, TN
  • What your zodiac sign? Capricorn
  • How would your bff describe you in 3 words? Free-spirited, motivated, out-spoken
  • What's your day job? Full-time grad student (Family Nurse Practitioner Program)
  • Curl Type: 4a/4b 
  • Celeb curl icon: Yaya DaCosta
  • Pro-tip for taking care of your curl type: You'll need water, water, and more water during the styling process!
  • Fave Verb Curl product: Curl Cream
  • Advice to your 15-year-old self about taking care of your curls: Put the darned flat-iron away!
  • Your go-to style when you're in a hurry: Afro – style my wash and go in the shower, let my hair air-dry, and pick it into shape!
  • Your go-to style for an event: Elongated twist-out - I place my hair into 20-30 twists with my favorite product combos and let the twists air-dry the day prior to the event. On the special day, I unravel my twists, fluff each section, and the style is complete!


Victor 

  • Name/handle: Victor Martinez @victorsamuelo 
  • Location: Orlando, FL / San Juan, PR
  • What your zodiac sign? Scorpio!
  • How would your bff describe you in 3 words? Creative, Extroverted, Lively
  • What's your day job? I work at the University of Central Florida as a communication & marketing assistant in the School of Communication and Media; I'm also a full time student and a social media & PR intern at Neon Cowboys. On the side, I do social media consulting and management for small businesses.
  • Curl Type: 3c
  • Celeb curl icon: Oh wow! Either Logan Browning, Simba Le Vrai and @Goldynaps!
  • Pro-tip for taking care of your curl type: Patience and dedication. Just as anything in life, hair deserves love, patience and a lot of dedication. Also using products that won't cause harm, but improvement and growth!
  • Fave Verb Curl product: Leave-In Mist + Curl Cream!
  • Advice to your 15-year-old self about taking care of your curls: Your hair is beautiful, no matter what society might be saying. You are beautiful and you should explore and learn about your hair sooner. Trust, you'll feel better, fuller, more confident and happier!
  • Your go-to style when you're in a hurry: In a hurry, my go to is the Leave-in Mist to refresh and Ghost Oil to style and control frizz.
  • Your go-to style for an event: For events, I wash and condition with the curl line – give myself a mask (either the Hydrating Mask or the Ghost Mask), apply some Curl Cream to style and diffuse in low heat. Once ready, I seal my hair with Ghost Oil! To refresh, I go in with a leave-in. 

Natacha

  • Name / handle: Tacha/@tach.j
  • Location: DMV
  • What your zodiac sign? Taurus 
  • How would your bff describe you in 3 words? Determined, compassionate, smart 
  • What's your day job? I'm a digital content creator and it's the best job ever!
  • Curl Type: I think I'm around a 3b/3c. I even have a little 4a in there somewhere!
  • Celeb curl icon: Tracee Ellis Ross because how could she not be?! And Yara Shahidi– she always rocks the CUTEST curly styles!
  • Pro-tip for taking care of your curl type: Deep condition weekly and avoid overmanipulating to prevent breakage! 
  • Fave Verb Curl product: The curl cream has great hold!! 
  • Advice to your 15-year-old self about taking care of your curls: Stop trying to force your hair to do something it doesn't naturally. Just embracing it is half the battle!
  • Your go-to style when you're in a hurry: A low sleek bun/ponytail. It's super easy, I just add some water and conditioner to my hair so it's easier to slick down, brush into a low ponytail/bun and BOOM! I'm done!
  • Your go-to style for an event: I'll usually wear my hair in a wash and go. For this, I start off on clean detangled hair, comb through some leave-in conditioner and layer a gel on top for hold. Then I either diffuse or air dry and I'm all set to go!


Halley

  • Name / handle: Halley Petcosky @halley_cornell
  • Location: Austin, TX 
  • What your zodiac sign? Aquarius 
  • How would your bff describe you in 3 words? Protective, fun, happy
  • What's your day job? Ranch hand
  • Curl Type: Coily soft waves 
  • Celeb curl icon: Zendaya
  • Pro-tip for taking care of your curl type: Rinse hair with cool water 
  • Fave Verb Curl product: Sea texture spray
  • Advice to your 15-year-old self about taking care of your curls: Don’t use too much heat and love your curls.
  • Your go-to style when you're in a hurry: Put gel in my hair and run out the door. 
  • Your go-to style for an event: Put gel in, scrunch hair, and then use a defuser.


Yanece

  • Name / handle: Yanece /@yanece 
  • Location: Harlem, New York 
  • What your zodiac sign? Leo; Taurus; Sagittarius⤴️ 
  • How would your bff describe you in 3 words? Confident, versatile, wild 
  • What's your day job? I am a mode,l a school teacher, and an actor 
  • Curl Type: 3b- 3c I have multiple
  • Celeb curl icon:
  • Pro-tip for taking care of your curl type: I don’t use heat on my hair! Start at the bottom with product and work your way up and stop touching my hair so much!! 
  • Fave Verb Curl product: 
  • Advice to your 15-year-old self about taking care of your curls: DON’T DYE YOUR HAIR!!!!!!!!  It will all fall out and you will be so sad about it!! 
  • Your go-to style when you're in a hurry: I usually just let it air dry and let it be free until I’m over it and then I put it up in a bun! 
  • Your go-to style for an event: I love protective styles. Braiding my hair up is always my favorite thing to do! 


Ashly

  • Name / handle: Ashly / @ashlydanielaa
  • Location: New York
  • What your zodiac sign? Taurus
  • How would your bff describe you in 3 words? Creative, Ambitious, and Lively.
  • What's your day job? I am a Social Media Manager for beauty companies.
  • Curl Type: 3B mixed with 3C
  • Celeb curl icon: Alicia Keys
  • Pro-tip for taking care of your curl type: Always deep condition at least 1-2 a week! 
  • Fave Verb Curl product: Verb Curl Cream.
  • Advice to your 15-year-old self about taking care of your curls: Be more gentle with my curls! I used to not care about my hair which caused it to be super dry/brittle. Until I finally did my research and started taking care of it by deep conditioning and using the right products for my curls!
  • Your go-to style when you're in a hurry: A high bun! I slick my hair back with Eco-Styler gel into a ponytail at the top of my head and wrap it around to create a messy bun. To finish it off slick down my edges in a swooping motion. This style is so effortless but makes me look super put together even though it only took 5 minutes! 
  • Your go-to style for an event: A wash n go with some of my favorite products. I use NYM Curl Defining Cream followed up by Camille Rose's Curl Maker. I rake both of those two products all over my head. Once I am done I diffuse until my hair is completely dry then I pick it out for some volume!

Michelle

  • Name/handle: Michelle @motherofcurls
  • Location: Orlando, FL
  • What your zodiac sign? Pisces
  • How would your bff describe you in 3 words? Creative, determined, sassy
  • What's your day job? Hair magician 
  • Curl Type: wavy/curly
  • Celeb curl icon: Sarah Jessica Parker in the 90s
  • Pro-tip for taking care of your curl type: Professional products, find a curly stylist 
  • Fave Verb Curl product: Ghost oil 
  • Advice to your 15-year-old self about taking care of your curls: Stop straightening your bangs
  • Your go-to style when you're in a hurry: I always style my hair, so the bigger the better 
  • Your go-to style for an event: Hair down, accessorize with clips 


    Sahara

    • Name/handle: Sahara/ @aaroncarterofficial
    • Location: New York City
    • What your zodiac sign? Aquarius
    • How would your bff describe you in 3 words? Honest, fun, and unique 
    • What's your day job? I work in the interior design industry
    • Curl Type: 3a/3b combo. Definitely prone to frizz, looser curls and curly curls easily lose definition. 
    • Celeb curl icon: Tracee Ellis Ross and Solange
    • Pro-tip for taking care of your curl type: You can never use enough leave-in conditioner...just make sure to clarify once a week with shampoo! Hydration is important, but so is avoiding product build-up. 
    • Fave Verb Curl product: Curl cream and leave-in mist
      • Advice to your 15-year-old self about taking care of your curls: Always protect your hair when applying heat
      • Your go-to style when you're in a hurry: My go-to style when I’m in a hurry is just to have my natural curly hair out with my part in the middle. I use conditioner in the shower (no shampoo on my non-clarifying days) and rinse. I then use curl cream primarily on my mids and ends. I then use a small amount of hair oil and air dry. Super easy!
      • Your go-to style for an event: Recently I’ve been playing more with styling my baby hairs paired with a slick bun for events. I start with damp hair and apply gel to my edges. I then brush my hair back (with a boar bristle brush) so it’s smooth along my scalp and tie it into a tight bun. I brush forward my baby hairs and apply edge control and let it set. Once done, I use a toothbrush and sectioning tool on my rat tail comb to style the hairs into intricate designs. Kiss curls have been my recent go-to style. 

      Ready for more Curl content? Make sure you preorder or sign up for the waitlist to be the first to know when the line drops. Got curl (or any hair) questions? DM us at @verbproducts, we’re happy to answer any questions!