a big ghost reveal

launching 2/13

learn more
only good stuff
no glutten
no parabens
no harmful sulfates
peta certified
only good stuff
no glutten
no parabens
no harmful sulfates
peta certified
peta certified
peta certified

new arrivals

Swipe for more →

create your routine

hair quiz

about us


born in Austin, raised in New York.

making great hair happen since 2011.


Learn more