purple mask

a pro-grade violet pigment infused mask that tones, hydrates and softens blonde, highlighted, gray and silver hair.
reduces brassiness by 14%*
*proven results in a third-party testing lab
  more details

 paraben-free

gluten-free

no harmful sulfates

PETA certified cruelty-free


pro-grade violet pigment
açaI extract


unretouched results


tones brassiness
softens
detangles


how to use

  • after shampooing, work formula through mid-lengths to ends.

  • allow mask to sit on the hair for 5-7 minutes then rinse. use once a week or as needed.


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1

Who’s It For
✓for all color-treated hair

How to use
1. after shampooing, work formula through mid-lengths to ends.
2. allow mask to sit on the hair for 5-7 minutes then rinse. use once a week or as needed.

What It Does
tones brassiness, softens and detangles

Only Good Stuff
paraben-free
gluten-free
no harmful sulfates
peta certified cruelty-free
vegan

Key Ingredients
pro-grade violet pigment cancels out yellow and brassy tones
açaI extract this purple superfruit is high in antioxidants which help to nourish the hair

Ingredients
Aqua/Water/Eau, Dimethicone, Stearyl Alcohol, Cetyl Alcohol, Glycerin, Cetyl Esters, Behentrimonium Chloride, Dimethyl Isosorbide, Quaternium-80, Panthenol, Stearamidopropyl Dimethylamine, Amodimethicone, Arachidyl Alcohol, Isopropyl Myristate, Euterpe Oleracea (Acai) Fruit Extract, Helianthus Annuus (Sunflower) Seed Extract, Pelvetia Canaliculata Extract, Boswellia Carterii Gum Oil, PEG-12 Dimethicone, Cetrimonium Chloride, Trideceth-12, Behenyl Alcohol, Hydrogenated Palm Oil; Hydrogenated Rapeseed Oil, Polysorbate 20, Isopropyl Alcohol, Citric Acid, Parfum/Fragrance, Arachidyl Glucoside, Xylitylglucoside, Anhydroxylitol, PEG-12 Allyl Ether, Polyquaternium-10, Polyquaternium-67, Caprylyl Glycol, Maltitol, Hydroxypropylammonium Gluconate, Hydroxypropylgluconamide, BHT, Carnosine, Butylene Glycol, Propylene Glycol, Xylitol, CI 60730 (Ext. Violet 2), Myristyl Alcohol, Maltodextrin, Glucose, Sodium Acetate, Ethylhexylglycerin, Silica, Sodium Benzoate, Tartaric Acid, Benzyl Alcohol, Potassium Sorbate, Chlorphenesin, Phenoxyethanol, Hydroxycitronellal, Butylphenyl Methylpropional, Limonene, Linalool

Who’s It For
✓for all color-treated hair

How to use
1. after shampooing, work formula through mid-lengths to ends.
2. allow mask to sit on the hair for 5-7 minutes then rinse. use once a week or as needed.

What It Does
tones brassiness, softens and detangles

Only Good Stuff
paraben-free
gluten-free
no harmful sulfates
peta certified cruelty-free
vegan

Key Ingredients
pro-grade violet pigment cancels out yellow and brassy tones
açaI extract this purple superfruit is high in antioxidants which help to nourish the hair

Ingredients
Aqua/Water/Eau, Dimethicone, Stearyl Alcohol, Cetyl Alcohol, Glycerin, Cetyl Esters, Behentrimonium Chloride, Dimethyl Isosorbide, Quaternium-80, Panthenol, Stearamidopropyl Dimethylamine, Amodimethicone, Arachidyl Alcohol, Isopropyl Myristate, Euterpe Oleracea (Acai) Fruit Extract, Helianthus Annuus (Sunflower) Seed Extract, Pelvetia Canaliculata Extract, Boswellia Carterii Gum Oil, PEG-12 Dimethicone, Cetrimonium Chloride, Trideceth-12, Behenyl Alcohol, Hydrogenated Palm Oil; Hydrogenated Rapeseed Oil, Polysorbate 20, Isopropyl Alcohol, Citric Acid, Parfum/Fragrance, Arachidyl Glucoside, Xylitylglucoside, Anhydroxylitol, PEG-12 Allyl Ether, Polyquaternium-10, Polyquaternium-67, Caprylyl Glycol, Maltitol, Hydroxypropylammonium Gluconate, Hydroxypropylgluconamide, BHT, Carnosine, Butylene Glycol, Propylene Glycol, Xylitol, CI 60730 (Ext. Violet 2), Myristyl Alcohol, Maltodextrin, Glucose, Sodium Acetate, Ethylhexylglycerin, Silica, Sodium Benzoate, Tartaric Acid, Benzyl Alcohol, Potassium Sorbate, Chlorphenesin, Phenoxyethanol, Hydroxycitronellal, Butylphenyl Methylpropional, Limonene, Linalool