hydrating shampoo

Who’s It For
✓curly ✓fine ✓coily ✓straight ✓thick ✓wavy

How to use
massage hydrating shampoo into wet hair, lather well and rinse. follow with hydrating conditioner

What It Does
gently cleanses, nourishes and hydrates

Only Good Stuff
paraben-free
gluten-free
no harmful sulfates
peta certified cruelty-free
vegan

Key Ingredients
argan oil contains antioxidants and helps to hydrate hair and minimize frizz
pro-vitamin b5 helps to retain moisture and give hair a smoother appearance

Ingredients
Aqua/Water/Eau, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Lauroyl Sarcosinate, PPG-2 Hydroxyethyl Coco/Isostearamide, Argania Spinosa (Argan) Kernel Oil, Aloe Barbadensis (Aloe Vera) Leaf Juice, Hydrolyzed Quinoa, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Helianthus Annuus (Sunflower) Seed Extract, Alanine, Arginine, Aspartic Acid, Glycine, Histidine, Isoleucine, Phenylalanine, Proline, Serine, Threonine, Valine, Panthenol, Glycol Distearate, Sodium Cocoyl Isethionate, PEG-150 Pentaerythrityl Tetrastearate, Parfum/Fragrance, Citric Acid, Silicone Quaternium-8, Trisodium Ethylenediamine Disuccinate, Guar Hydroxypropyltrimonium Chloride, Tetrasodium Glutamate Diacetate, Polyquaternium-7, Glycerin, Sodium Laurate, Disodium EDTA, Polyquaternium-44, Coconut Acid, Sodium PCA, Sodium Lactate, Sodium Isethionate, Magnesium Nitrate, PCA, Sodium Sarcosinate, Ethylhexylglycerin, Trimethylsiloxyamodimethicone, Sodium Hydroxide, Sodium Glycolate, C11-15 Pareth-7, Sodium Formate, Quaternium-95, C12-16 Pareth-9, Propanediol, Trideceth-12, Phenoxyethanol, Sodium Benzoate, Methylchloroisothiazolinone, Methylisothiazolinone, Benzyl Alcohol, Potassium Sorbate, Hydroxycitronellal, Butylphenyl Methylpropional, Limonene

it's the only moisture-specific formula i've ever loved because it does exactly what it says it will: hydrates without leaving my fine strands lank, heavy, and void of body.

what’s the difference between hydrating shampoo and glossy shampoo?
hydrating shampoo is great for anyone looking to add a boost of moisture to their hair.
glossy shampoo is better suited for thick, coarse and overprocessed hair in need of intense moisture.

what makes this shampoo so hydrating?
hydrating shampoo is formulated with argan oil which contains antioxidants and helps to hydrate dry hair.

Cleanse, moisturize, and nourish hair of all types and textures with Hydrating Shampoo. The shampoo is formulated to be gentle, so it cleanses the hair and scalp to remove build-up without stripping moisture from strands. It’s formulated from key ingredients that restore moisture, and add a few other benefits too. Pro-vitamin B5 adds hydration along with smoothness, vibrancy, and a boost of body. Additionally, this moisturizing shampoo harnesses the benefits of sunflower seed extract, which contains fatty acids that help with hair manageability and provide natural UV protection.

Hydrating Shampoo Benefits
✓ Cleanse strands, without stripping away moisture
✓ Moisturize and hydrate hair to improve its health
✓ Improve softness and smoothness while adding body
✓ Add vibrancy and protect against color fading

For best results, we recommend pairing Hydrating Shampoo with other moisturizing hair products in our Hydrate Collection. Start your routine by massaging our Hydrating Shampoo throughout your hair and rinse well before applying Hydrating Conditioner, which should sit for 3-5 minutes before washing out. Air dry your hair or use a low heat setting, then apply 2-3 drops of Ghost Oil and work throughout for an added boost of shine. We also recommend swapping Hydrating Conditioner with our Hydrating Mask once a week or as needed to deep condition your hair.