hydrating shampoo

Who’s It For
✓curly
✓fine
✓coily
✓straight
✓thick
✓wavy

How to use
Massage a small amount of Hydrating Shampoo into wet hair, lather well and rinse. Follow with Hydrating Conditioner.

Tips & Tricks
Concentrate this moisturizing shampoo at your roots to remove build-up and keep strands supple and healthier in the long run. For an extra boost of moisture use it in conjunction with a deep conditioning treatment like Leave-In Mist or Hydrating Mask.

What It Does
Verb® Hydrating Shampoo gently cleanses hair, replenishes moisture, preserves color and provides natural UV protection.
Powered by argan oil, this formula leaves hair soft, smooth and tangle-free.

Only Good Stuff
Paraben Free
Gluten Free
No Harmful Sulfates
PETA Certified Cruelty-Free
Vegan

Key Ingredients
Amino acid package
moisturizes and conditions to extend color.

Argan oil
penetrates the pores of the hair follicle and enhances the elasticity of the hair while adding shine. Antioxidant properties helps improve hair strength, minimize flyaways and frizziness.

Pro-vitamin B5
hydrates, smoothes and adds vibrancy to dull strands while providing hair with a natural boost of body.

Sunflower seed extract
contains fatty acids that deeply nourish and increase hair manageability while providing natural UV protection to prevent color fading.

Ingredients
Aqua/Water/Eau, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Lauroyl Sarcosinate, PPG-2 Hydroxyethyl Coco/Isostearamide, Argania Spinosa (Argan) Kernel Oil, Aloe Barbadensis (Aloe Vera) Leaf Juice, Hydrolyzed Quinoa, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Helianthus Annuus (Sunflower) Seed Extract, Alanine, Arginine, Aspartic Acid, Glycine, Histidine, Isoleucine, Phenylalanine, Proline, Serine, Threonine, Valine, Panthenol, Glycol Distearate, Sodium Cocoyl Isethionate, PEG-150 Pentaerythrityl Tetrastearate, Parfum/Fragrance, Citric Acid, Silicone Quaternium-8, Trisodium Ethylenediamine Disuccinate, Guar Hydroxypropyltrimonium Chloride, Tetrasodium Glutamate Diacetate, Polyquaternium-7, Glycerin, Sodium Laurate, Disodium EDTA, Polyquaternium-44, Coconut Acid, Sodium PCA, Sodium Lactate, Sodium Isethionate, Magnesium Nitrate, PCA, Sodium Sarcosinate, Ethylhexylglycerin, Trimethylsiloxyamodimethicone, Sodium Hydroxide, Sodium Glycolate, C11-15 Pareth-7, Sodium Formate, Quaternium-95, C12-16 Pareth-9, Propanediol, Trideceth-12, Phenoxyethanol, Sodium Benzoate, Methylchloroisothiazolinone, Methylisothiazolinone, Benzyl Alcohol, Potassium Sorbate, Hydroxycitronellal, Butylphenyl Methylpropional, Limonene

It's the only moisture-specific formula I've ever loved because it does exactly what it says it will: hydrates without leaving my fine strands lank, heavy, and void of body.

What's the scent?
Hydrating Shampoo has a light grapefruit and oatmeal scent.

Is this safe to use on color-treated hair?
Sure is! Hydrating Shampoo is formulated with sunflower seed extract which provides protection against dryness, color fading and brassiness. It's safe to use on keratin-treated hair too.

I have an oily scalp but dry ends, is Hydrating Shampoo right for me?
Probably not. If you're concerned that this shampoo is too heavy for you, we'd recommend mixing and matching Ghost Shampoo™ with Hydrating Conditioner. With this DIY duo, you'll get a weightlessly gentle shampoo and a moisturizing, nourishing conditioner.
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Is Hydrating Shampoo good for thick or coarse hair?
Absolutely! Hydration is essential for thick and coarse hair because the increased diameter of the strands makes it easier for moisture to evaporate — leaving you with dry, brittle hair. Hydrating Shampoo works to gently cleanse oils while adding moisture and nourishing strands so they stay healthy.

What makes this shampoo so hydrating?
Argan oil and pro-vitamin B5 work together to moisturize and revitalize dry, damaged ha

Cleanse, moisturize, and nourish hair of all types and textures with Hydrating Shampoo. The shampoo is formulated to be gentle, so it cleanses the hair and scalp to remove build-up without stripping moisture from strands. It’s formulated from key ingredients that restore moisture, and add a few other benefits too. Pro-vitamin B5 adds hydration along with smoothness, vibrancy, and a boost of body. Additionally, this moisturizing shampoo harnesses the benefits of sunflower seed extract, which contains fatty acids that help with hair manageability and provide natural UV protection.

Hydrating Shampoo Benefits
✓ Cleanse strands, without stripping away moisture
✓ Moisturize and hydrate hair to improve its health
✓ Improve softness and smoothness while adding body
✓ Add vibrancy and protect against color fading

For best results, we recommend pairing Hydrating Shampoo with other moisturizing hair products in our Hydrate Collection. Start your routine by massaging our Hydrating Shampoo throughout your hair and rinse well before applying Hydrating Conditioner, which should sit for 3-5 minutes before washing out. Air dry your hair or use a low heat setting, then apply 2-3 drops of Ghost Oil and work throughout for an added boost of shine. We also recommend swapping Hydrating Conditioner with our Hydrating Mask once a week or as needed to deep condition your hair.